1. Snagit
Best overall for most writers
The standard desktop tool for capturing and marking up screenshots, on Windows and Mac.
Pricing: Individual $39/user/year. Business $48/user/year.
- Best annotation editor in this list.
- Captures desktop apps, menus, and scrolling pages.
- Very low cost.
- Every update after a UI change is manual.
- Reviewers report occasional scrolling-capture crashes.